About Fidel Pineda

My journey with plants began when I chose a new path through sobriety—a quiet, grounding place where healing took root, quite literally. What started as a few houseplants turned into a deep, life-giving love for all things green, especially the bold beauty of Anthuriums and the delicate magic of Begonias.

These days, I spend my time creating hybrids of both—each one a living piece of art that carries a bit of my story in its leaves. I’m also diving deep into the world of passive hydroponics, exploring long-term growth solutions that are as sustainable as they are low-maintenance.

But maybe what I love most is teaching. Watching someone go from "I kill every plant" to thriving plant parent lights me up. I believe growing plants doesn’t have to be complicated or intimidating—it should feel natural, effortless, and even a little magical. I’m here to make plant parenthood easy and joyful, one root system at a time.

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Elegance in Green

Bringing harmony to contemporary spaces through curated botanicals — offering lush greenery that redefines interior elegance.

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